Free course · Start here
An introduction to the Master Storytelling framework - what it is, how it works and how to see, diagnose and recalibrate the layer beneath culture that shapes what we do, often without our noticing.
Free, no account needed
Core is free and needs no account. It gives you the whole picture, and every module that follows builds on it.
You will
Why so much good work struggles to move people, and the layer beneath culture that shapes what we do.
You will
The three things every piece of work runs on: what it values, what drives it and what it is for.
You will
When value, motivation and purpose point in different directions, and what that does to the work.
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[Placeholder] What happens at the end of the course.
[Placeholder] Videos, readings and exercises.
[Placeholder] About [x] hours in total.
[Placeholder] [12 months / lifetime] access from purchase.
[Placeholder] A certificate of completion at the end.
Everyone who is new to Master Storytelling, whatever their field. It assumes no background in psychology or philosophy, and it is the starting point for every module.
Kieran O’Brien, founder of Master Storytelling, with over two decades of frontline experience in the charity and social change sector.
No. Core is free and open to everyone, with no sign-up.
The Motivation Model. It begins where Core ends, and Value, Purpose and Metanarrative follow.
Yes. See the For organisations page.
The training
Training a team?
